{
       types: {
           "Deal": {
               pluralLabel:  "Deals"
           },
           "Event": {
               pluralLabel:  "Events"
           },
           "Directory": {
               pluralLabel:  "Listings"
           }
       },
       properties: {
           "posted" : {
               valueType: "date"
           },
           "startDate" : {
               valueType: "date"
           },
           "endDate" : {
               valueType: "date"
           },
           "url" : {
               valueType: "url"
           },
           "website" : {
               valueType: "url"
           },
           "entity" : {
               valueType: "item"
           },
           "place" : {
               valueType: "item"
           },
           "related" : {
               valueType: "item"
           },
           "memberOf" : {
               valueType: "item"
           },
           "detailURL" : {
               valueType: "url"
           }
       }
}